A single star
Being an apple has changed a lot for me. My farmer not just picks me like all the other apples from his orchard. He knows that big, red and juicy ones like me are suited for being an "Arnold". This brings him more money, more motivation to improve and proceed his work and the participation in the "Arnold" partnership of farmers in the soft hills of eastern Styria.
When I leave my farmer’s orchard and his grange, nearly all conditions change. I’m no more to be transported in a crowded packing case, where I share space with thousands of other apples. My place is no more that of an anonymous fruit in the supermarket’s fruit rack, where consumers often suffer from lack of digest.
I’m now an "Arnold" with my own point of sale, packed in my fancy black box. Of course I enjoy my new function as single star in the world of fruits and delight.
A Power Apple -- an outsized Austrian apple named for native son Arnold Schwarzenegger and boasting “double the amount of vitamin C,” according to Austria Today. The Web site includes a blog from “Arnold” the apple that sounds a lot like Arnold the Governator.
http://www.arnoldapple.com/en/index.html
